Celebrate Life Below Water. Eat Blue

Take Action

How can you Eat Blue™?

By recognizing that the food system may contribute up to 30% of greenhouse gas emissions in the United States, we hope you will take the important next step to eat local and sustainable sources of protein, which can come from plants or plant-based meats, responsibly produced seafood from the ocean or aquaculture pens, or cell-cultured seafood from BlueNalu when it becomes available.

By starting the process you have already taken an important step towards educating yourself and celebrating life below water. We thank you for that!  By choosing to Eat Blue™, we can have a profound impact on the sustainability of marine ecosystems and conserve Earth’s most precious resource! Below are some steps you can take to further your commitment to a sustainable future.

There are a number of incredible organizations that are currently leading the efforts in educating consumers about food systems and how to consciously buy and eat the right products. Check out our list below. Be sure to also VISIT the Eat BlueTM website for updates & stories on life below water!

Are we missing something? Let us know where you get your information! Email [email protected]

We hope the Eat Blue website may act as a guide to sustainable seafood consumption, a forum for interesting solutions to the problems in food security and a source of inspiration that highlights the people making it happen! However, we can’t do it alone. We need all the help we can get on the road to educated consumers!

  • SHARE your favorite Eat Blue articles with friends
  • FOLLOW @EatBlueNow on FacebookInstagram and Twitter
  • TAG @EatBlueNow on Facebook, Instagram and Twitter. Use the hashtags #EatBlue #OceanOptimism and #SDG14
  • SHARE your journey on social media in search of sustainable seafood using #EatBlue #OceanOptimism #SDG14 #Seafoodies #BlueNalu #SeafoodSaturdays
  • SIGN-UP for the Eat Blue™ newsletter, coming soon! 

Stay curious and inquisitive about where all your food comes from. Check the labels and reach out to companies regarding their sourcing and practices. Buy local when you can. If you choose to eat seafood, follow the below recommendations:

  • REGULARLY CHECK the ocean species recommended by the Seafood Selectoror Seafood Watch guidelines when cooking, ordering and eating fish
  • EAT LOCAL fish when possible.  Ask the restaurant, fishmonger or grocery clerk:
    1. Was the fish wild-caught locally or farm-raised sustainably?
    2. Where is the fish from?
    3. What is the risk for mercury, microplastics or other toxic chemicals?
  • TASTE a new species of fish that you wouldn’t normally try.  Many underutilized fish species are healthy, delicious and sustainably produced
  • COOK with confidence using these home recipes as a guide
  • JOIN or CREATE a Community Supported Fishery for fresh local seafood

Acting as a leader in the community and collaborating with those working hard towards a sustainable future makes all the difference in solving the food security issues of tomorrow. Join us and take the Eat BlueTM movement one step further by leading it!

  • THANK a local fishermen!  Fisherman in the United States are a cornerstone of coastal economies and represent the most sustainable fishery in the world.
  • HOST a virtual dinner party with your friends featuring locally caught seafood, and invite a local fisherman as the guest of honor. Don’t forget to share your story with us!
  • ADVOCATE for sustainable seafood. On occasion, we may ask for your help to educate elected officials.  Don’t worry, we can provide plenty of materials as a guide but in the meantime, look up your local member of congress.
  • DONATE to responsible non-profits promoting sustainable fisheries and seafood.

Be among the first in the world to try delicious cell-cultured seafood products when they become available in select markets starting the second half of 2021. Here is a sneak-peak at the world’s first fish tacos made with cell-based yellowtail amberjack from BlueNalu’s culinary demonstration in December 2019.

Baja Style Fish or Tofu Tacos

Yield: 6 to 8 servings

 

Ingredients

Beer Batter:

  • 1 cup all-purpose flour
  • 1 teaspoon salt
  • 1/2 teaspoon ground black pepper
  • 1 cup dark Mexican beer*

Fish Tacos:

  • Oil, for frying, (avocado oil, grapeseed oil or peanut oil)
  • 1 cup all-purpose flour
  • 1 teaspoon salt, plus more for seasoning
  • 2 pounds BlueNalu cell-based yellowtail amberjack** OR extra firm tofu
  • Freshly ground black pepper
  • Corn tortillas
  • 2 cups shredded cabbage
    2 cups tomatillo salsa optional
    Pickled onions (optional)
  • Jalapenos, for garnish (optional)

* Preferred is Negra Modelo, but any Mexican beer will work
**cell-based seafood coming soon!

Directions

For the Beer Batter:

Mix the flour, salt and pepper in a medium bowl. Gradually add in the beer while whisking. Set aside and let the batter rest for 15 minutes before using.

For the Tofu:

Press the tofu to release excess water to achieve a firmer, denser block of tofu. To do this, wrap the tofu in paper towels followed by a thick kitchen towel and place it on a cutting board with several heavy cookbooks on top. Let sit for 20 minutes. Once pressed, cut into strips.

For the Fish/Tofu:

In a large skillet, over medium heat, add enough oil to reach a depth of 1-inch. Heat the oil until a deep-fry thermometer registers 350 degrees F or when the end of a wooden spoon sizzles when inserted into the oil.

On a large plate, combine the flour and salt. Season the fish or tofu pieces all over with salt and pepper and coat with the flour. Working in batches, dip the pieces in the beer batter and coat on both sides. Fry in the hot oil until golden brown and cooked through, about 5 minutes. Transfer to paper towels to drain.

Assemble tacos with the tortillas and deep-fried fish or tofu and top each with shredded cabbage, tomatillo salsa, and pickled jalapenos and onions, if desired.

Eat Blue™ is sponsored by BlueNalu and empowers consumers to have a profound impact on the sustainability of marine ecosystems, while supporting responsible producers of great tasting, healthy, and sustainable seafood.

 

Global consumption of seafood has more than doubled since 1973 to over 20 kg/year per person – an all-time high – and will continue to increase as consumers shift from red meat to seafood due to its health and environmental benefits.

 

While the volume of fish caught from the ocean has remained flat since 1995, fish harvested from aquaculture has risen dramatically, and now represents more than half of all seafood consumed.

 

Aquaculture can be a great tool if managed responsibly, but if the world is going to feed the next two billion people by 2050, consumers need to take action that prioritizes protein sources that are efficient, safe, sustainable, and responsibly produced.

 

We hope you will register your personal commitments to Eat Blue™ and follow some of the easy steps outlined below. Don’t forget to tag us on social media @EatBlueNow, and share your journey online by using the hashtag #EatBlue.

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